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To create awareness against open defecation, a 122.3 km long human chain was created in Nadia, West Bengal on Feb 21, 2015. Some 2.17 lakh individuals, people who were provided toilets, SHG (self-help group) workers, health workers, students and teachers formed the mega chain between Jaguli and Plassey, at the northern and southern borders of the district, along National Highway 34 for 15 minutes from 11.00 am to 11.15 am.
On Oct 2, 2013, even before the launch of the Swachh Bharat Mission, the District Administration of Nadia had resolved to clean up the district where 30% of the population was defecating in the open, by providing toilets. The social movement called Sabar Shouchagar had determined to make the district open defecation free by March 15, 2015 and around 3,80,000 toilets were provided which is a record in itself. The entire administration at Nadia as well as those from Kolkata, UNICEF office in West Bengal and AIR facilitated the movement.
HUDCO (Housing and Urban Development Corporation) has announced a national award for Nadia district for its excellent work in sanitation. The district has also been short listed for the UN Public Service Award.