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With more and more moviegoers preferring to book their tickets online, PVR Cinemas which has a chain of 374 screens in 84 cinemas in the country entered into a Rs 1,000-crore contract with e-business firm BookMyShow on July 15, 2013. Accordingly, BookMyShow which already has tie-ups for over 1,400 screens across the country will market and sell tickets of PVR Cinemas across its web and mobile applications for the next five years.