Global United Media Co Ltd in collaboration with Impresario Event Management (I) Ltd unveiled a 247 ft long and 208 ft broad poster of the film Bahubali, to mark the launch of the film’s Malayalam audio at the Sacred Heart College football field in Thevara, Kochi, Kerala, on 27 June 2015. The poster designed by the director of the movie, S.S. Rajamouli, and made by Sign Maker Digital Solution at Vyttila, Kochi, took 30 hours to print.