When Aaraachaar by KR Meera, published by DC Books, Kottayam, Kerala, crossed 50,000 copies, a single 50,000th copy (15th edition) was auctioned (offline and online) on May 16, 2015 and released at VJT Hall, Thiruvananthapuram on May 23, 2015. This special copy, with the first and last pages of the novel hand-written by the author herself and the cover page specially designed by artist Riyas Komu, Director of Programmes, Kochi-Muziris Biennale, was put up for auction, the highest bidder at Rs 55,000 was Basheer Shamnad, an NRI and cultural activist from Abu Dhabi. The special edition was handed over by actor Madhu to K Ajitha, who accepted it on behalf of Basheer Shamnad. She also received the plates used for printing the cover page, signed by Riyas Komu. The amount was donated to Abhaya, an organisation that serves as a home for destitute women and a day-care centre for the mentally-challenged headed by Sugathakumari, noted Malayalam poet. The book was first published in November 2012.