Will be back next December, promises Serendipity Arts Festival

Grand finale with Coke Studio marks the end of India’s premier curated, multidisciplinary arts festival in Goa. Founder Mr. S.K Munjal, thanks people of Goa for their support and extends the exhibitions at the Adil Shah Palace.

Panaji, 23rd December, 2016: The first edition of the Serendipity Arts Festival – India’s premier multidisciplinary arts festival – closed on a celebratory note after eight days of enthralling audiences on a journey offering a multitude of experientials. Steeped in art, craft, dance, music, food, theatre, and photography, the festival had something to offer to everyone. From performances and workshops that kept everyone from ages six to 80 years engrossed, to art and craft exhibitions that had art lovers coming back again and again to soak in some more. “Have never seen a festival of this scale” was a common refrain at the Adil Shah Palace. A fitting reaction to a Festival envisioned with mainstreaming the arts in the country.

Giving wings to what started as a grand vision, were the patrons and partners, curators and artistes, from across the country and abroad, each of who felt satiated at the tremendous response the festival received. In sheer numbers the first edition of the Serendipity Arts Festival saw the coming together of over 500 artistes, 150 volunteers from Goa and other parts of the world.

The grand finale of the Festival was a concert by Coke Studio – with performances by Bengaluru based psychedelic rock band, Parvaaz, and popular fusion-folk singer Papon at DB Ground. The banks of the Mandovi river reverberated with applause as the artistes gave viewers a soul-soaring performance.

The last shows of the other acts saw packed houses whether it was Talatum, a circus theatre act based on a contemporary interpretation of Shakespeare’s TempestNaTyatra, a dance performance choreographed by Rama Vaidyanathan which brought together dancers from across styles, or Singularity, curated by Ranjit Barot and featuring A.R. Rahman’s Sunshine Orchestra.

Serendipity Street, located at the Jardim Garcia D’Orta (Municipal Garden) unraveled some of the best imagery depicting convoluting and intricate thoughts captured by over 40 photographers from across the world. Brightly coloured tents at the same venue offered food lovers a taste of authentic Goan cuisine, recipes of which have been handed down from generation to generation.

A hypnotic collection of over 800 creative handmade postcards spread across the Old GMC compound triggered nostalgia in onlookers. An initiative by Post Goa, the Postcard Project aimed at bringing to life one of the oldest forms of communication used by people.

Even on its last day, the Festival did not hold back from enticing its attendees with diverse culinary arts workshops and experiences including Fermentation Workshop & Exhibit with Aditya Raghavan, Breads by Sujit Sumithran, Memory Recipe by Aruna Ganesh Ram, The Know and How of Infusions by Vaibhav held at the Old GMC complex.

The dynamic and exuberant Serendipity Arts Festival, brought to life the bank of River Mandovi with its vast array of galvanizing performances, arty exhibitions, live film screenings and captivating and inspiring art forms stretched across a period of eight days along multiple venues.

Signing off for the year, Mr. Sunil Kant Munjal thanked the people of Goa and declared that the exhibitions at the Adil Shah Palace would be extended till the end of January 2017 to allow the people of Goa to soak in the treasure trove of culture housed therein at their own pace. He also invited the people of Goa to share their feedback about this edition of the festival to make Serendipity Arts Festival stronger and better, when it returns in December 2017.

About Serendipity Arts Festival

Serendipity Arts Festival will serve as an inclusive and collaborative platform for the promotion of arts and culture from the subcontinent on an international level. It aims to be a catalyst across the arts, to create an immersive experience shaped by the creative needs, aspirations and potential of contemporary India. The Festival hopes to cultivate and elevate the budding artistic community, promote a culture of patronage and create value for the arts. It aims to be the premier showcase for interdisciplinary events and projects that start conversations across art forms while being a springboard for young Indians to explore the arts.

About Serendipity Arts Trust

Serendipity Arts Trust (SAT) is a Munjal initiative for the promotion of creativity and imagination in arts and culture.  The Trust intends to act as a platform aiming to promote new creative strategies, artistic interventions, and cultural partnerships. It aims to support dialogues that are responsive and seek to address social, cultural and environmental issues in innovative ways. As a Trust, it has promoted cultural equity for young creative individuals.

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For further information please contact:
Neha Yadav | neha.yadav@edelman.com | +91 9910565500
Megha Bhatia | megha.bhatia@edelman.com | +91 9899820599