New Delhi, 3rd November 2014 – As people across the world draw closer to experiencing tennis’ most iconic stars in action in the sports’ latest and most exciting spectacle, the International Premier Tennis League (IPTL) today welcomed
IPTL, featuring current and former ATP and WTA players in its inaugural season from 28 November until 13 December 2014, will bring the excitement of the league format to a sport followed by millions across the world. In its quicker and more exciting format that’s never been seen before, the League will ‘Break the Code’ of the traditional etiquette of tennis in the world. First time features such as time-outs, Happiness PowerPoints, shoot-outs, a running shot clock and exciting live in-game entertainment will be an essential part of all matches. Tennis’ traditional scoring format has been changed to single-set no-add scoring, which will speed up the games and enable the fans to experience up to 24 different players in one exhilarating evening.
In its capacity as Title Sponsor,
Talking about the association, Mr. Debabrata Mukherjee, Vice President, Marketing and Commercial,
The initiative will provide great impetus to the youngsters of today who will get inspired by some of the worlds most accomplished and inspirational tennis stars to take up the sport”.
He further added, “We feel that there could not have been a better time to host the IPTL in the country. The excitement is palpable, considering that India has been witnessing series of great performances by Indian tennis stars. I visualize some great years ahead for Tennis in India”.
Mahesh Bhupathi on behalf of IPTL said, “I welcome
Coca-Cola and IPTL have joined hands to create an event, which will fulfill the increasing demand for top-level tennis in Asia and the Middle East. It will be a professional team tennis competition featuring the best current and past champions across 4 countries. Starting with Philippines, it will travel to Singapore then India, followed by the grand finale in Dubai. In its inaugural season, the multi-million dollar tennis league will feature top stars such as Roger Federer, Novak Djokovic, Andy Murray, Serena Williams, Maria Sharapova and others playing for four franchises in the India, Singapore, Philippines and the UAE. The star-studded teams – Micromax Indian ‘Aces’, Singapore ‘Slammers’, Manila ‘Mavericks’, and the UAE ‘Royals’ – include 21 Glam Slam Champions and 14 current and former World Number Ones.
Mr. Prasana Krishnan, Business Head, SONY SIX said, “We take immense pride in partnering with the NBA in bringing the second season of NBA JAM to India. Last year we went to 4 cities with this remarkable format and caught the imagination of many Indian sports enthusiasts. It is this overwhelming response, which propelled us to return this year taking this cultural extravaganza to 16 cities. With a remarkable format, NBA Jam will not only boost basketball participation in the country, but also strengthen the footprint of sports and drive viewership for NBA programs available exclusively on SONY SIX.”
The 3-on-3 national tournament, part of NBA 3X events conducted in 14 countries and 52 cities this year, will include divisions for both men and women ages 16-24. The event will be divided into four “zones,” with four cities in each zone. The winning team from each city will play the winning teams within their zone for the chance to compete in the National Finals which will take place in Pune.
NBA Jam powered by Jabong.com will feature a variety of exciting contests to engage students:
Coca-Cola India is one of the country’s leading beverage companies, offering a range of healthy, safe, high quality, refreshing beverage options to consumers. Over the last 20 years, ever since its re-entry in 1993, the company has gone on to establish an unmatched portfolio of beverages; refreshing consumers with its leading beverage brands like
For further information on the company’s India operations and its products, please visit:www.coca-colaindia.com.
About International Premier Tennis League
The International Premier Tennis League (IPTL) is a unique team-based tennis league founded by multiple grand-slam winner, India’s Mahesh Bhupathi and played across 4 countries in Asia. The league will feature 21 Grand Slam Champions and 14 current/former World Number Ones, with the winning team walking away with prize money of USD 1 million. The inaugural edition will be held in the cities of Manila, Singapore, New Delhi and Dubai between 28th November and 13th December 2014.
The IPTL promises to ‘Break the Code’ of the game’s traditional etiquette in order to attract a new audience to the sport. Modeled after successful international sports franchise concepts and being recognized as tennis’ newest spectacle, the IPTL combines world-class sport and entertainment in a format that keeps both spectators and global TV viewers thoroughly engaged.
For the latest photos, videos and updates please visit:
http://www.premiertennisleague.com | http://www.youtube.com/premiertennisleague
http://twitter.com/iptl | https://www.facebook.com/iptl
For more information, please contact Pooja Chaudhri on firstname.lastname@example.org