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Category: Press Release

Coca-Cola Re-assures its Commitment Towards Community Development in Tamil Nadu

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Announces sustainable community development projects together with Hand in Hand India and World Vision India in the area of livelihood generation and Integrated Child Development Services (ICDS) Total 389,000 USD to be invested in the revitalization of ICDS centres and imparting livelihood skills to more than 2000 community members across 39 villages Chennai/Kancheepuram, May 17, … Continue reading Coca-Cola Re-assures its Commitment Towards Community Development in Tamil Nadu

Experience a refreshing Punjabi Flavour in the Elevator commercial of Coke #LiftTheFeeling with Diljit Dosanjh in the star cast

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New Delhi, 5th May 2017: Coca-Cola India today, launched the ‘Elevator’ commercial with Diljit Dosanjh with a vibrant Punjabi flavour. The ad is a compelling follow-up to the “elevator” themed ad with Deepika Padukone under “Taste the Feeling” campaign which highlights the role of Coke in setting off camaraderie between a celeb and their fan. … Continue reading Experience a refreshing Punjabi Flavour in the Elevator commercial of Coke #LiftTheFeeling with Diljit Dosanjh in the star cast

COCA-COLA ANNOUNCES NEW LEADERSHIP FOR INDIA & SOUTH WEST ASIA, PROMOTES KEY LEADERS

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Seamless transition with internal system leadership ensures continuity. Gurgaon, April 28, 2017: The Coca-Cola Company and its Bottling Investments Group (BIG) announced today new leadership appointments for its India & South West Asia Business Unit and Hindustan Coca-Cola Bottling operations. “As outlined by our President and Chief Operating Officer James Quincey a few weeks ago, … Continue reading COCA-COLA ANNOUNCES NEW LEADERSHIP FOR INDIA & SOUTH WEST ASIA, PROMOTES KEY LEADERS

Experience a refreshing local rendition of Coca-Cola’s ‘Taste The Feeling’ global campaign #LiftTheFeeling with Deepika Padukone in the star cast

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New Delhi, 19th April 2017: Coca-Cola India today launched the localized ‘Elevator’ commercial under the “Taste the Feeling” campaign suitably adapted for the Indian audience. The campaign is in tune with Coca-Cola’s “One Brand” strategy to unify all Coca-Cola Trademark brands under one creative approach. The narrative draws upon the significance of Coke in breaking … Continue reading Experience a refreshing local rendition of Coca-Cola’s ‘Taste The Feeling’ global campaign #LiftTheFeeling with Deepika Padukone in the star cast

Food Safety and Standards Authority of India (FSSAI) and Coca-Cola India join hands to upskill small food vendor (street food vendor) community in India

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Inks pact to train 50,000 small food vendors across the country Delhi, 27th March, 2017: Food Safety and Standard Authority of India and Coca-Cola India (CCI), have signed a Memorandum of Understanding (MoU) to train 50,000 street food vendors under FSSAI’s project ‘Clean Street Food’ across India over next three years. In order to ensure … Continue reading Food Safety and Standards Authority of India (FSSAI) and Coca-Cola India join hands to upskill small food vendor (street food vendor) community in India

Call for boycott of products manufactured by Coca-Cola and PepsiCo India is anti-consumer, anti-competition and against the pronouncement of “Make in India”

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Chennai, March 1, 2017: The Indian Beverage Association (IBA) is deeply disappointed by the call to boycott products manufactured by Coca-Cola and PepsiCo India. This call is against the proven fundamentals of robust economic growth, and against the clarion call of “Making in India”. The boycott call also violates the rights of the consumer to … Continue reading Call for boycott of products manufactured by Coca-Cola and PepsiCo India is anti-consumer, anti-competition and against the pronouncement of “Make in India”

COCA-COLA INDIA ANNOUNCES NEW ORGANIZATION STRUCTURE

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COCA-COLA INDIA ANNOUNCES NEW ORGANIZATION STRUCTURE New structure is in keeping with economic reforms that will make India a single national market Gurgaon/ New Delhi, January 19, 2017: Coca-Cola India today announced a new organization structure in keeping with economic reforms that have the potential to convert India into a “single” national market. The new … Continue reading COCA-COLA INDIA ANNOUNCES NEW ORGANIZATION STRUCTURE

Hindustan Coca-Cola Beverages Pvt. Ltd., State Bank of India & Coca-Cola India partner towards Digital Solutions & Literacy Initiative

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Hindustan Coca-Cola Beverages Pvt. Ltd., State Bank of India & Coca-Cola India partner towards Digital Solutions & Literacy Initiative Aims to transform India’s Payment Ecosystem by enabling over 2.6 million retailers on digital payment solutions by 2020 Mumbai, January 3, 2017: Hindustan Coca-Cola Beverages Pvt. Ltd (HCCBPL), State Bank of India (SBI) and Coca-Cola India … Continue reading Hindustan Coca-Cola Beverages Pvt. Ltd., State Bank of India & Coca-Cola India partner towards Digital Solutions & Literacy Initiative

Coca-Cola India launches its first Active Hydration product – Aquarius in India

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New Delhi, December 27, 2016 – Coca-Cola India, one of the country’s leading beverage companies, today announced the launch of Aquarius, an Active Hydration beverage in India. The new offering further expands Coca-Cola’s existing portfolio of beverages, providing consumers more choice, as they evolve and experiment with different categories. The Company’s entry into the Active … Continue reading Coca-Cola India launches its first Active Hydration product – Aquarius in India

Ranveer Singh is set to ride on ‘Toofani’ brand Thums Up

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~ Ranveer Singh plays protagonist in the new Thums Up campaign ~ New Delhi, December 26, 2016: Thums Up has always recognized the “Toofani” – heroic spirit – in every individual. The new Thums Up communication campaign that was released today, takes this theme forward. The new thematic campaign starring Ranveer Singh, draws on the … Continue reading Ranveer Singh is set to ride on ‘Toofani’ brand Thums Up

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