Divya Marathi, Lokmat Times, Deshdood Times, Gavakari, Deshdoot, Divya Marathi, Daily India Mail, NewZNew, APN News, News Super Fast, IT Voice, Pocket News Alert, City Air News, NRI News, Chennai Patrika (Sinner and Nashik), 1 April 2015

Hindustan Coca-Cola Beverages Pvt. Ltd. has joined hands with Watershed Organization Trust (WOTR) and its sister concern – The Sanjeevani Institute for Empowerment & Development (SIED) and the local community to implement a Watershed Development Project that aims at re-generation of natural resources through Participatory Watershed Development in three villages of Sinnar block of Nasik District. The villages are – Kharpale, Chandrapur and Jamgaon. Executed over two years, the project is aimed at benefiting and enhancing livelihoods of over 297 families.

As mark of week-long World Water Day celebration, ground breaking ceremony was organized at Chandrapur village in Sinnar block to commence the work on this project in the presence of a large number of villagers, elected representatives of Panchayat, officials from District Administration, officials from Hindustan Coca-Cola Beverages, Watershed Organization Trust and The Sanjeevani Institute for Empowerment & Development (SIED).

Speaking on the collaboration, Mr. Kalyan Ranjan, Associate Vice President – PAC, Hindustan Coca-Cola Beverages Pvt. Ltd., said, “This is the second largest Integrated Watershed Project that we are supporting. We, at Hindustan Coca-Cola Beverages, are constantly looking for building partnership with various stakeholders in the area of water stewardship and sustainable agricultural livelihood. Water is a social and economic catalyst and we are delighted to initiate work on this project meant to significantly improve the agriculture and livelihood of a large number of families spread across 3 villages of the Sinnar block. We are confident that the expertise of our implementation partners, WOTR and SIED, will help us bring about a change in the social and economic state of the villages resulting into better quality of life. The overall goal of the project is to enhance the agricultural productivity through watershed treatment, irrigation development and weather specific advisories.”