The history of Coca-Cola is a story of special moments - times with family
and friends and special occasions when Coke was naturally there. Every
person who drinks a Coca-Cola enjoys a moment of refreshment - and
shares an experience that millions of others have savoured. And all of those
individual experiences combined have created a worldwide phenomenon - a
truly global brand that plays its own small part on the world stage.
Unique Stories Of The Most Common Soft Drink
Did you know that Coca-Cola advertising helped create the modern image of Santa Claus? Or that the artists Normal Rockwell and N.C. Wyeth both painted for Coca-Cola, creating a beloved vision of mid-century American life? You might remember the 1971 television commercial in which young people gathered on a hilltop in Italy sang “I’d like to buy the world a Coke”, a moment of joy in turbulent times. Were you watching TV on July, 1985, when Coca-Cola was the first soft drink to ever be consumed in space? Or perhaps you saw the international exhibit of oversized Coke bottles, some more than 10 feet tall, featuring the folk art of over 70 countries.
There are so many stories to tell, about Coca-Cola. We hope you’ll enjoy these brief glimpses into some of the legends that surround our brand… legends we like to call “Coke Lore”