Sports and activities could be used to develop serious attitudinal shifts
By: Pratik Kumar
Meena is among the thousands of young people who get trained in our approach.
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Coke’s Muhtar Kent: ‘Consumers Must Be at the Center of Our Business Model’
“I think of this as the era of the ‘values-based value chain’ where consumers have visibility into every aspect of our businesses”
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Do you know who restores Coca-Cola vending machines from 1950's?
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Not your average corner store: Sprite corner fosters 'Obey your thirst' mantra
#1 Sparkling Beverages, Juice, Juice Drinks and Retails Package Water