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India’s Fruit Circular Economy Could be Set for Promising Growth

Changing output across India in the agricultural fields is opening up new opportunities for farmers, throwing up an opportunity for the food processing industry to finally emerge from the shadows. Five consecutive years of fruits and vegetable output being higher than food grains has contributed to

Small Step for Minute Maid Mosambi, Giant Leap for Fruit Circular Economy

The best mosambi fruit has been chosen to recently launch the Minute Maid Pulpy Mosambi for the discerning Indian consumer. As Maharashtra Chief Minister Devendra Fadnavis launched the new pulpy product in Mumbai earlier this month, it was another step for Coca-Cola towards having more fruits in its

Coca-Cola and Fans Celebrate World’s First 3D Robotic Sign in Times Square

NEW YORK – The crossroads of the world is now home to the world’s first and largest 3D robotic sign. Coca-Cola this week unveiled a new six-story digital spectacular in Times Square featuring 1,760 independently moving LED screens, choreographed to the content on display – creating a multisensory

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Now, Frozen Fruit Snacks on Coca-Cola India’s Menu

Coca-Cola India Pvt Ltd, the local unit of American beverages maker Coca-Cola Co is set to launch whipped frozen fruit snacks, or frozen desserts, by the end of this year.The company has started test marketing the products in select pockets of Bengaluru. “We are piloting with a range of products that

India Is Best Poised For a 'Fruit Circular Economy'

'There are also a Lot of Football Hotbeds that are Not so Well Known:’ Joy Bhattacharjya

MXIM will be the Real Game Changer for Football in India

The football stadiums across six venues are ready. The FIFA U-17 World Cup trophy experience is currently creating buzz and excitement among the football fans across the nation. Fans are now waiting for the action as the final preparations for the FIFA U-17 World Cup are on. Javier Ceppi, Tournament

A Burst of Chocolate Helps Bring More Protein into Our Diets

Coke to Cut Sugar, Offer More Products in India

Coca-Cola India is coming up with a programme to reduce sugar content across all products, including in colas, betting big on juices, and entering ethnic carbonated drinks, as part of its strategy to offer a larger range of products to the Indian customers.  Speaking to Business Standard,

Coca-Cola to Extend Kinley to Aerated Beverages

Coca-Cola India is extending its blockbuster water brand Kinley to a range of aerated beverages in three flavours — lemon, orange and a jeera-based flavour.T Krishnakumar, President, Coca-Cola India, said the company will start piloting the beverages in a few markets. “We will take up states like Orissa,